As Global Creative Director I participated in the re-launch of Fjällräven hunting, naming it 'Conscious Hunting', and worked close with the R&D department in launch and communication of the new Keb Eco-shell collection.
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As Global Creative Director I participated in the re-launch of Fjällräven hunting, naming it 'Conscious Hunting', and worked close with the R&D department in launch and communication of the new Keb Eco-shell collection.
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